
BICI cycle shop was born as a space for sharing and experimenting to transform one's own bike into the ideal vehicle for every adventure and every need! I was asked to design the identity brand that would reflect its underground style.
Through the hand-drawn typographic style, the logo reflects the freshness and dynamism of the brand and cool people who frequent its environment.



Thanks to the versatility of the logo I had fun making many different gadgets from the world of cycling.




Website prototype